Mercedes-Benz India reported its highest ever first-half and second-quarter sales, continuing its growth momentum in the country’s luxury car market. The German luxury car manufacturer sold 9,768 vehicles between January and June 2026, registering a 9 percent year-on-year increase over the 9,013 units sold during the same period last year.The company also posted its best performance of the second quarter, selling 4,637 cars between April and June 2026, a 10 percent increase from 4,238 units in Q2 2025. According to Mercedes-Benz, strong demand for newly launched models, especially the CLA BEV, together with sustained interest in its core and the performance of the Top-Endrove Portfolio.The Top-End Luxury range, which includes models such as the S-Class, Mercedes-Maybach, Mercedes-AMG, EQS SUV and the new V-Class, recorded growth of more than 20 percent in the first half of the year. These models represent 28 percent of the company’s total sales during the period. Mercedes-AMG also witnessed strong growth of 50 percent.Electric vehicles continued to gain traction in the brand portfolio. Electric vehicles will account for 14 percent of Mercedes-Benz India’s total sales in Q2 2026. In the Top-End Luxury segment, BEVs accounted for 25 percent of sales, while top-of-the-line electric models priced above Rs 1.4 crore registered a growth of 85 percent during the quarter. The company credited the strong response to the new CLA BEV and EQS SUV for this performance.The Entry Luxury segment has also grown significantly, registering growth of almost 30 percent in Q2 2026, supported by the CLA BEV and the GLA SUV. Meanwhile, the long-distance E-Class retained its position as the best-selling luxury car in India, with strong demand for the E450 variant.Going forward, Mercedes-Benz India plans to further expand its sales footprint. The company will open five new luxury outlets, including one in Varanasi, during the third quarter of 2026. Overall, more than 20 new facilities are planned in emerging and metropolitan markets, supported by an investment of more than Rs 450 crore from franchise partners over the next two years.
